Wednesday, November 5, 2008

041108 minute

04/11/08 Minute of CDF promotion team (8th meeting)

Venue: Y706
Time: 02:00pm – 03:00pm
Attendant: All present

Storyboard
For the part of searching things:
Why do we need to change the camera angle in two shots?
We can emphasize on the part of tying up the hair
(together with the shot of bowing)

Character can be in ¾ face
**It maybe boring, so that more emotion, action, and music is needed

Character’s face can be shown when she is playing the piano
(it shows how enjoyable she is)
maybe she can stand up while the things pop up

For the close-up smile:
We don’t know what she is doing

Make use of the cut away:
We can use the things from the background to be the props

- Something is following while she is sliding down the rainbow
- turn a cartwheel before jumping
- other instruments appear in the last jump
- she is playing the piano right after landing for the last part

**add more frames to make the animatic smoother


Motion test
Melody: more implicit
Yiiyo: more exaggerate

suggestion:
slow at the beginning and exaggerated at the end

The girl pretend to wear dress when bowing
**it can be added into the animatic with background for testing

the same walk cycle should be used
Record the timing of walking and jumping for reference
Its especially important for the scene of the girl’s dream

***separate the motion test
and tell them the difference


Background
For the background of the dream:

If the rainbow is drawn by flash
will it match the background?

if it’s drawn by hand
the character will be more stand out

It’s okay if the background of Tung Chung is not filled with color
but we should try more

For the background of the flat:
Collage
it may become too raw but funny
Try to add shadings and outline
and mix the color tone

***Propose all backgrounds made to the client
let them choose among those


Poster
For Jasmine’s
too much things about piano
it should be focused on the children’s dream
The concept of the coin jar is okay
Piano is not the only element of the poster
other things can be added into it
Using the label may not be obvious for all people
maybe the same information should be place elsewhere too
Elements from the animation can be added into the poster
and same font and slogan can be used
so that the poster may then match the animation

**try to key the words on the bottle

For Cathy’s
It’s hard to build out the words
It may not be readable, especially the Chinese words
If we use this font, the poster layout should be very simple
The concept of hands up is quite good
It shows how mentor can help the children

**Suggest to use the character from the animation

For Sony’s
All posters with donor is not very good
The concept is too straight
and it seems they are the children’s parents
Faces may not need to show on the posters
because they may not get into the role of them
The concept is good
The face will only show when the dreams come true

**Hand drawn fonts can be used
and modify the posters for donor

***present the layouts one by one to the client
no need to present about the grids
but we have to analyze the difference (different feelings with different grids)
the relationship between different proportion of the pictures and words
***at least, we have to know what will be in the poster
and it should be the finalized one



This Thursday:
1. print the copies of powerpoint to the clients
2. use the last template and background for our powerpoint
3. add sound, frame, and background in the animatic
4. motion test on style and timing
5. the current background is okay, the background of the dream should be ready
6. modify the poster layout

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